The 21st century was the beginning of the digital age. It does not matter whether we speak about marketing, logistics, or banking services; things have become digital.
Amazon, eBay, Shopify, Etsy, and many others have done it in the last two decades. Online shopping and shipping have gained new heights. However, it is just a beginning, as many others are ready to make a mark in the next few years. Especially with the current pandemic, we are likely to see more businesses getting online in the next months.
Here are some more rational reasons why do you need a website in 2021.
There are many reasons to own a website in 2021, but five rational reasons will adequately sum it up. These five reasons will help you understand why it is necessary to have a website in 2021.
1. Website Can Provide A Wider Reach
To grow your business, you will need to reach your current customers but also new prospects. Businesses have been using different ways to reach prospective customers so far. With the advent of digital options and digital marketing, people can get a wide range of prospects using a website. Social media channels such as Facebook or Instagram added to a website can bring even more customers to your business.
2. To Provide More Options To Your Business
Building a website means adding credibility to your business. Yes, you can add value to your existing business by simply developing a website for it. Developing a website for your business in 2021 means providing more options to your customers. You can create an online shop using Wooocommerce or Shopify, or showcase your portfolio of services.
3. Your Website is Your Property
Compared to social media accounts, your website is 100% owned by you. Let’s not forget that IF one day, Facebook or Instagram goes down, and you were exclusively using these platforms to run your business; you will lose EVERYTHING.
4. It’s an affordable way to advertise your business.
As a small business owner, you will probably think that a website cost thousands of pounds, but the answer is NO! Nowadays, you can even use WordPress templates or even website builders such as GoDaddy to create a website.
You can find affordable web design services, which, compared to traditional advertising channels such as newspapers, or radio ads, are cost-effective on the long-term. Do you need a website? Are you currently using Wix and would like to switch to WordPress? Drop me an email.
5. It’s a versatile tool for your business
A website is a versatile tool, and it can provide your customer with all information they need, in one place and available 24/7 and 365 days a year, even when you are going to bed from a busy day. This probably is one of the most important reasons why you need to have a website in 2021.